3. Institutions

IPC


Why my magazine would be distributed by IPC:
My magazine has a similar target audience to some of the products made by IPC. For example, NME is a music magazine for 16-24 year olds. Which is roughly the same as my music magazine.
The genre of the magazine also is why IPC would distribute my magazine because like other magazines produced by them, it is indie/rock which is quite typical.